How Munich attracts start-ups and tech giants

Munich skyline

World capital of digital capitalism.

(Photo: Stock4B / Getty Images)

Munich Silicon Valley, Tel Aviv or Munich? This was the question that faced Tim Cook. Where should the head of tech giant Apple spend around $ 1 billion on an expanded development center by 2024? His fellow CEO Sundar Pichai at Google had a similar investment mission. In addition to Munich, he had a choice of several international destinations. In the end, the two great matadors of digital change decided in the same way: for the Bavarian capital.

At the latest, this election of the powerful CEOs of California made it clear that Munich has become a sort of world capital of digital capitalism. What was once the royal seat of an operetta king in an agricultural society is now Germany’s showcase for the best new world, in which algorithms take on the role that the steam engine has played in industrial society.

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Further away

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Further away

Winston Ferguson

"Total travelaholic. Subtly charming zombie geek. Friend of animals everywhere. Music buff. Explorer. Tv junkie."

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