Read more: Happy Socks CEO quits – after seven years in office: “Time to move on”

Emil Viklund becomes the new CEO of Happy Socks. Today, he takes over the management of the company from Steven Gardener. He recently held the position of Chief Financial Officer.

– We are very happy to appoint Emil Viklund as a new CEO who will lead the company in its next chapter. As a member of the management team, he showed dynamism and energy and he played a key role in the work of developing a future strategy for the company, says Christian Beck in a commentary. .

He points out that Emil Viklund, in his role as CFO, has proven that he has what it takes to become CEO in terms of leadership and operational work combined with a passion for development.

– I look forward to taking a new step in the development of the company with the Happy Socks team, our partners and the board of directors. Happy Socks has always been a playful pioneer and with the energy and humility that exists in the business, I look forward to continuing to deliver joy and color to all corners of the world, says Emil Viklund.

He succeeds Steven Gardener, who took over general management when Stefan Fragner left the company in 2019. He now chooses to continue his professional career. Steven Gardener is leaving Happy Socks in March.