Dorna Sports SL and Motorsport Network today have the MotoGP™ Global Fan Poll Launched in 2022, aiming to capture the views of racing fans around the world on the sport they love. This poll will be the biggest MotoGP™ fan poll ever. It will be available in 15 languages ​​on the Motorsport Network flagship site Motorsport.com and conducted on other motorcycle platforms, with data analysis provided by Nielsen Sport (NYSE: NLSN).

The MotoGP™ survey aims to collect fan feedback on a variety of topics including viewing habits, on-site experience and content consumption; Opinions on future changes to improve the sport and better understand important issues beyond the track. There are also questions about fan engagement and the growth of gaming and esports, as well as identifying fan-favorite drivers, teams and circuits.

This is the first worldwide fan survey conducted for MotoGP™. Motorsport Network is a leader in this field and recently conducted global fan surveys in partnership with F1™ in October 2021 and the NTT INDYCAR Series in February 2022.

Carmelo Ezpeleta, CEO of Dorna Sports, SL said: “Fans around the world make our sport what it is; they are the heart of MotoGP™. We are always looking for ways to make MotoGP™ even better and who better than the fans? Harnessing the power of Motorsport Network, we will be able to reach our audiences around the world, giving us invaluable insight directly into our fanbase, allowing us to better understand what they want from the sport, what they like or dislike. not and what they appreciate the most about MotoGP™. the opportunity to connect with so many people and give them a voice for the future of the sport that we all love.”

“We look forward to hearing from MotoGP™ fans around the world. Having recently conducted large-scale surveys for Formula 1 and INDYCAR, we understand the importance of global fan surveys for rights holders and organizers. major racing series who can use the results as a compass to guide their sport into the future,” said James Allen, President of Motorsport Network and Head of the Global Fan Survey project. “MotoGP™ is one of the most exciting sportsmen in the world. A poll of this magnitude has never been done in MotoGP™ and we can’t wait to see the results.”

The 2022 MotoGP™ Global Fan Poll is open to anyone over the age of 16 and will run for four weeks. It starts on June 16 and the main results should be announced in September.

MotoGP™ was the world’s first motorsport championship, established in 1949. The world’s best riders compete on specially designed prototype bikes in 20 races a year across five continents in the most tight to the world. The sport welcomes millions of fans to the circuit every year and reaches almost half a billion homes in over 200 countries – a truly global fanbase.

Founded in 1988, Dorna Sports became the promoter of the FIM World Championship Grand Prix (MotoGP™) in 1991 and has been the exclusive owner of advertising and television rights ever since. Based in Madrid, Spain, with offices in Barcelona and Rome, the company is a leader in sports management, marketing and media and has seen continuous growth over the years, shifting its focus from MotoGP™ to other top motorcycle racing championships around the world. in the world.

Motorsport Network is a digital technology company. Our platforms are visited by approximately 62 million engaged users each month to buy, learn, be entertained or simply to indulge their passion for cars and racing. We are at the heart of the racing and automotive industries, providing our customers with authoritative thought leadership and unique experiences. We take them through a customer journey that spans news and insights, events, supercar purchases, tickets, games and esports. So we use the network effect to add value to their experiences. We use our own technology and modern data tools to continuously test, learn and improve. Our processes, content creation and products are constantly evolving to better serve our audience, customers and partners.

As a global leader in audience measurement, data and analytics, Nielsen shapes the world’s media and content. Through our understanding of people and their behavior across all channels and platforms, we provide our clients with independent, actionable insights so they can connect and engage with their audience – today and in the future.

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